Every Meal Matters
In a world of mass-produced pet food, we choose scarcity over scale, quality over quantity, and purity over profit. This is the Seven way.
The Seven Promise
Every choice we make reflects our unwavering commitment to your dog's health and happiness.
"Dogs don't choose what they eat. We do. That choice should honor their trust in us."
No shortcuts. No fillers. Just clean, organic ingredients sourced from farms that share our values. Because exceptional nutrition should never be compromised by convenience or cost.
We believe that exceptional nutrition should be accessible to those who value it most. That's why we limit our membership—not to exclude, but to ensure that every bag meets our uncompromising standards.
In an industry built on mass production and maximum profit, we choose a different path. One that prioritizes your dog's health above all else.
What We Stand For
These principles guide every decision we make, from ingredient selection to member experience.
Purity Above All
100% organic ingredients with no compromises. Every component meets USDA organic standards and our own rigorous quality requirements.
Radical Transparency
Complete visibility into our sourcing, processing, and quality standards. We share everything because you deserve to know.
Intentional Scarcity
Limited membership ensures we can maintain uncompromising quality standards while building a community of like-minded dog parents.
Sourcing & Transparency
We work directly with certified organic farms to secure the finest ingredients, maintaining complete transparency throughout our supply chain.
Direct Farm Partnerships
We partner with small, certified organic farms across North America, visiting and verifying each source personally.
Seasonal Sourcing
True organic farming follows natural seasons. We preserve ingredients at peak freshness through our freeze-drying process.
Complete Traceability
Every batch can be traced back to its source farm, with detailed records from harvest to your dog's bowl.
Our Testing Protocol
Every ingredient undergoes rigorous testing for purity, nutritional content, and safety before it earns a place in Seven.
What We Test For
- Pesticide Residues: Zero tolerance for chemical contamination
- Heavy Metals: Lead, mercury, cadmium, and arsenic screening
- Pathogens: Salmonella, E. coli, and other harmful bacteria
- Nutritional Content: Protein, fat, vitamin, and mineral analysis
Our Standards
- Third-Party Labs: Independent verification of all results
- Batch Documentation: Complete records for every production run
- Member Access: Test results available upon request
- Continuous Monitoring: Ongoing quality assurance protocols